An Important INTERNET SEO Report:
From One Gutsy Online Solopreneur to Another

In hard times like these, finding new ways to make more money is usually the highest reward experience for experienced corporate executive.

How does this happen? Low and behold, it is no surprise that one of the best ways that is encountered for the manager improve the bottom line is to market a book and make it a bestseller.

Wonderful, you’ve made the decision to publish and market a book. Congratulations, success is in your future! A book can give you recognition and help you to draw more clients to your business. And if those are your only goals, then the sooner you publish and market a book, the better. However, if you are just focusing on having a book fast, you might miss one of the best reasons for having a book…and that is to make money.

Getting an eternal bestseller credential and attracting more clients can actually be achieved quicker and easier says top business advisor DrProactive Randy Gilbert, if you “slow down and take some time to create a bestselling business around your book”. He says that you will be rewarded with a betterbook, more money, and a passive income far in excessive of what the book alone would have earned.

It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Getting busy and starting to write and market a book that has a business built as an integral part of it, is super important.

There are a number of components that can help market your book successfully, no matter what its subject. Some features are absolutely necessary if you want to sell enough books to make it a bestseller. Everyone knows that in order for your book to be sold in retail stores, it must have an EAN barcode, an ISBN number, and certain bindings and features.

However, if you add certain less well known features to your book, you will hugely expand your book’s marketability. For instance, almost every New York Times Bestseller has certain features and it would be wise to incorporate them into your book so that you improve your chances of being one of them too.

Listed below are the top 7 features that will make it much easier to promote and market your book into becoming a bestseller. When you incorporate these features into your book from the beginning, your book will have an enormous advantage over the other books on the shelf.

Feature 1 – Choose a powerful theme and build it out. Give your book a zesty title that grabs attention. Outline your book and be specific with what you want in it so you attract the right people. Just gathering a list of your best ideas and putting a cover on it is not enough. You may get a book written quickly, but it probably won’t sell very well. You want something that you (and others) will be proud to promote.

Feature 2 – Get stories from people other than yourself and you will be viewed as the expert of experts. Ask people to share a personal story in such a way that it has a self-help element. You’ll reach many more people with stories that teach the reader how to apply a lesson to their own problem than just a dry list of instructions. In every story, you should mix in Important resources, specific examples, strategies, tips, and insider secrets, whether they be from you or someone else.

Feature 3 – You can build in marketing value by quoting the top people in your field. Choose the quotes wisely so that they match the theme of each of your sections. Consider using quotes from “live” people who might be flattered enough so that they tell others to buy it and help with promoting your book to their customer list. They may even purchase books directly for their special clients and colleagues.

Feature 4 – Be proactive in asking for interviews and endorsements, and selecting a great person to write the Foreword of your book. Interview other experts if you can and use the opportunity to get relevant examples for your section of the book and audio clips for promotion. Your book will have greater credibility by including interviews and testimonials from experts.

Feature 5 – Give credit to the individuals and groups who helped create the book. You can also try to find a company to cover the costs in return for notable attention in your book. Finding a partner to sponsor you in your book promotion is often very beneficial.

Feature 6 – Your book will be much easier to read and reference if you include an index. This is often an overlooked feature, however it makes your book more saleable to libraries, which of course is a huge buyer of books and will increase your reading audience..

Feature 7 – Make a list of associations, organizations, services, agencies, and other professionsals in fields around the subject of your book, and include it in your book as a topical rolodex in the resource section of your book. This will broaden your audience and it might even cause some of the leaders/owners to actually purchase quantities of your book for distribution.

Bonus Feature – Include a bibliography. Many people want to buy copies of books that reference their own book in a bibliography. Also, it makes your book more attractive those doing research. Be sure to include the books from any experts who contributed stories, interviews, or examples.

ACTION STEP:

Add in as many of the above features as possible to your book. Put emphasis on the features that cause other people to want to help promote the book for their own sake. This makes the Law of Reciprocity work for your benefit because as they are helping themselves, they are also helping you, and vice versa.

If you need help to know more about write and market a book that produces revenue and becomes a bestseller, then you must follow the formula that the top 1% use to successfully achieve that goal. Make a decision to use the Key Factors outlined above and keep your eye on the ball, and you’ll knock it out of the park

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